Example Curriculum
Module 1: Mindset & Setting Baselines
Available in
days
days
after you enroll
- Welcome ✨ >> Read First
- Our Online Community 🏡
- Course Benchmarking
- Mindset Shift: A Quick Audio Reminder of What Really Matters
- Mindset Shift: Conventional Wisdom to Forget Before You Start (9:26)
- Choice, Connection, Progress (4:52)
- How to Use Our Google Docs Templates (6:00)
- Tools of the "Community Engagement" Trade (14:11)
- Beginner's Average Metrics (4:14)
- Module 1: Completion Quiz
Module 2: Address Assumptions & Stay Open with Research
Available in
days
days
after you enroll
- Intro to Community Engagement Research (4:26)
- Live Instruction Session 2022: Deep Dive into Research (79:06)
- Research Module Checklist (5:37)
- Ecosystem Mapping: Competitor and Inspiration Research (13:50)
- 🏁 MENTORSHIP CHECKPOINT: Submit work for feedback
- Organizational Interviews (11:12)
- Surveys (6:06)
- Member Interviews (6:47)
- 🏁 MENTORSHIP CHECKPOINT: Submit work for feedback
- Empathy Mapping (9:34)
- [BONUS Resource] Survey and Interview Results Deck
- Member Personas (4:21)
- 🏁 MENTORSHIP CHECKPOINT: Submit work for feedback
- 💎 ACHIEVEMENT UNLOCKED! Assignment Checklist & Module Reward
Module 3: Setting Strategic Constraints with Purpose, Values, and Voice
Available in
days
days
after you enroll
- Introduction to Community Purpose, Values & Voice (2:07)
- Live Instruction Session: Purpose, Values & Voice (84:35)
- Purpose Statement (16:27)
- Translating Your Purpose Statement Into a Galvanizing Tagline (6:22)
- 🏁 MENTORSHIP CHECKPOINT: Internal & External Purpose Statements
- Community Values (6:25)
- Community Voice (11:16)
- Audit and Improve Your Member Experience (22:36)
- Draft Your Community Playbook
- 🏁 MENTORSHIP CHECKPOINT: Community Playbook
- Module 3: Assignment Checklist
Module 4: Skyrocket Your Engagement with Organized Content & Programs
Available in
days
days
after you enroll
- Getting Started with This Module (5:54)
- Live Instruction Session: Content & Programs Overview (91:22)
- The 7 Content & Programming Categories (23:59)
- The 7 Content Categories In-Depth (With Examples & Checklists)
- Content Strategy Brainstorming (6:48)
- Selecting the Best Ideas: The Decision Matrix Approach (5:51)
- 🏁 MENTORSHIP CHECKPOINT: Content Brainstorming
- Content Swipe File (8:51)
- Module 4 Assignment Checklist
- Module 4: Completion Quiz
Module 5: Sustain the Engagement
Available in
days
days
after you enroll
Module 6: Set Boundaries with Goals and Metrics
Available in
days
days
after you enroll
- Measurement Foundations (5:32)
- Essential Mindset Check: Are you holding these limiting beliefs around measurement? (8:26)
- Types of Data (15:54)
- Intro to Setting Community KPIs/Goals (9:12)
- Establishing Audiences and Their Engagement Goals (10:40)
- Working with Stakeholders - Even Difficult Ones (7:40)
- Asking Engagement Questions (3:07)
- First Draft Metrics (4:41)
- 🏁 MENTORSHIP CHECKPOINT: First Draft Metrics
- Creating Your Final List of Metrics (6:29)
- Engagement Dashboards (10:22)
- Setting Boundaries with Community Metrics (3:43)
- Module 6: Assignment Checklist
- 🌟 BONUS Resource: Community Strategy and Roadmap Deck forWorking with Stakeholders
- 🌟 Bonus Resource: Sense of Virtual Community Survey Template
- 🌟 Bonus Resource: Community Analytics Example Deck
Module 7: Encouraging Engagement for the Long Haul
Available in
days
days
after you enroll
The Wrap-Up
Available in
days
days
after you enroll
Check your inbox to confirm your subscription